• sustainable

  • Ethical

  • Affordable

Is a Lab diamond a real diamond?

Lab grown diamonds are as real as diamonds mined from the earth. Lab grown diamonds are identical to earth mined diamonds in every way, except that they are grown in a lab. They have the same chemical, physical, and optical properties as mined diamonds and exhibit the same fire, scintillation, and sparkle.

What are HPHT & CVD Diamonds?

HPHT diamonds grow in a cuboctahedron shape and have 14 different growth directions, while a CVD diamond has a cubic shape and only one growth direction.

Why buy LAB diamonds?

Lab-grown diamonds offer great value, as they are more affordable than natural diamonds.  They are human-made in a lab, in a controlled and safe environment. These cultured diamonds can be almost 60% less expensive than mined natural diamonds.
Why buy NATURAL diamonds?
Diamonds are a finite resource unlike Lab grown diamonds. They have shown to only increase in value and are considered a very good asset to hold. Natural diamonds have a deep rooted rich history, connecting many continents and cultures going back thousands of years. However the first recorded diamond engagement ring was in 1477, Archduke Maximillian of Austria commissioned the very first diamond engagement ring on record for his betrothed, Mary of Burgundy.



  • Finite

  • Investment

  • History